Headlines
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Dentsu Aegis Network’s proprietary research reveals that only one third of ads get audience’s full attention.
Finding New Value in the Attention Economy
- #Advertising
- #Report
- #Research
Dentsu Aegis Network -
Dentsu Institute Website is Now Open.
Dentsu Institute is releasing seven interviews that explore the relationship between people and society from various angles, with topics ranging from conversations between experts on AI to the Future of Society.
- #AI
- #Communication
- #Community
- #Education
- #Media
- #Next Generation
- #Quality of Society
Dentsu Institute -
Creativity has become a brand’s greatest differentiator and a strategic imperative for business transformation. Augmented Humanity: Isobar 2020 Trends Report provides strategic thinking and inspiration for global marketers.
With contributions from Isobar’s 85 offices in 45 markets, the report is the third annual trends briefing from the agency.
Isobar -
Merkle's quarterly Digital Marketing Report (DMR) has become one of the most highly regarded and frequently cited reports in the digital marketing industry.
Merkle's Digital Marketing Industry Insights for Q3 2019
- #Download Report
- #Marketing Report
Merkle -
Dentsu won network of the year at ADFEST 2019 for third year running, awarded Agency of the Year for the seventh time, while Group company BWM Dentsu Sydney was selected Digital Agency of the Year, which recognizes outstanding results in the digital field
The Third Time? Also a Charm
- #Award
- #Creative
- #Release
Dentsu Inc.
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A video producer creates a new personalized seal technology, digitally remaking a Japanese tradition. The seal’s impression shows a representation of the owner’s face.
Digital Reinvention of the Japanese "Hanko" Stamp Tradition
- #AR
- #Business
- #Creativity
- #Technology
Dentsu Inc. -
Gen Z and Millennials are in control. They want relevant content to be how they want it and when they want it. This isn’t just true for their devices — it’s true for the ads that surround them.
Content Relevancy in Generation Now!
- #Advertising
- #Creative
- #DCO(Dynamic Creative Optimization)
- #OOH
Posterscope -
Explored the voice assistant with an easy-to-use single function and a non-human shape, a cute birdlike computers that respond to your voice.
A Little Birdie Told Me—Voice Recognition Reshaping Cognitive Function
- #AI
- #Analysis
- #IoT
- #Machine Learning
- #Technology
Dentsu Inc. -
Gaming is dominating live video; the sponsorship opportunities are tempting; the rise of the female gamer; in-game advertising; the future is cloud-based.
The Gaming Industry is Changing how Advertising Works
- #Advertising
- #Culture
- #Game
- #eSports
Carat -
A demonstration experiment of “Kururi Nara”, seamlessly linking the AI-powered contents distribution, customer attraction, transportation, and travel.
Sightseeing MaaS for Foreign Visitors to Japan
- #MaaS
- #Pilot Test
Information Services International-Dentsu, Ltd. -
Gordon Bowen, one of mcgarrybowen's three co-founders, sees amazing things in our future. And why not? Under his creative leadership, we've produced defining campaigns for a diverse portfolio of clients.
Ads "That Simply Work" from the Mind of Gordon Bowen
- #Introduce
mcgarrybowen
IR
News
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Apr 1, 2020
- IR-Voluntary Disclosure
- Awards
Dentsu Japan Network’s Dentsu and Dentsu Kyushu Employees Named Creator of the Year 2019 and Creator of the Year 2019 Medalists
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Mar 27, 2020
- IR-Timely Disclosure
- Management
Notice Concerning Reorganization of Nomination and Compensation Committee
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Mar 25, 2020
- IR-Timely Disclosure
- Management
- International
Notice of Transfer of Treasury Shares by Private Placement as Dentsu Group accelerates option buy-out of Merkle, resulting in 100% ownership
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Mar 25, 2020
- IR-Timely Disclosure
- Management
Information on the effects of the spread of COVID-19 on Dentsu Group
