Value Creation Model

Dentsu is a creative organization that generates new ideas and values. By leveraging unprecedented methods and the power of people, we bring about transformations and move society in a positive direction.
We inspire people everywhere towards a new way of living to realize a vibrant society where people enjoy a fulfilling life.
This is the value creation dentsu aims to achieve, and our Value Creation Model is designed to illustrate the activities we engage in to do just that.

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