- Dentsu & Dentsu Aegis Network have differing strengths and are therefore complimentary.
- It is through these differences that we can create a unique competitive advantage.
- Our vision is for our businesses to become one organic group – greater than the accumulation of parts.
- The concept of a “metanational organization” is one we believe can bring growth to the Group.
- This concept manifests “utilizing resources gained in different parts of the world and using them for the benefit of the entire group…. rather than creating value by solely depending on the advantages rooted in any specific country”.
- We see this transformation as the answer to achieving continuous growth in and after 2021.