- We plan to actively diversify our business model, based around our core competency.
- We will expand our existing business to provide a broader range of services in response to changing client needs.
We plan to establish the Marketing Technology domain and the Business Design domain. - Marketing technology is a new business domain which drives the growth of clients’ business in an ever more complex digital environment. We aim to become clients’ partners in the areas of data strategy consulting, focusing on how to collect customer data and more importantly how to utilize this data to drive sustainable revenues. Through the design and construction of cloud systems, we can advise clients how to manage their customer data safely. And finally, create holistic customer communication and channel experiences, through an integrated data planning approach.
- In the Business Design domain, we plan to offer management reform support and new business development support. The Dentsu Group possesses a wide customer network which provides significant potential for expanding this domain.